Reintroduction to Economics: The Handbook of Saving Investment and Profit

Emre Alkın

Smart people learn from their own mistakes, but truly smart people learn from the mistakes of others.

The financial turmoil that the world has been experiencing for the last few years has made us realise that we all need to keep track of the economy. So, to address this obvious need, I have decided to offer my readers a Reintroduction to Economics, a sequel to my previous book Exit from Economics.

The noble sentiments, noble motives of the past no longer exist. We pursue our wants rather than our needs. Though having trouble saving money, we still look for bold investments. Not only we do not have control over our money, but we are also not happy or satisfied about where we spend it. Frankly, the ancient economics theories can serve as a solution to this situation only to a certain extent. Our life, in which cause-effect relationships became incomprehensible, drags us to places we do not want to go. This is how we manage not only our households, but also our businesses.

Considered one of the most influential economists in the world today, Prof. Emre Alkin is focusing on Turkish and global economy plunged into recession and, as a keen observer, he wisely shares with us his own experiences to teach the ways of saving, investing, and earning money. This eye-opening book, intended to appeal to everyone, from shopkeepers to big investors, non-working mothers to retirees, will make you reconsider your view on money.